
CPD Accreditations boost your Professional Development
CPD, or Continuing Professional Development, refers to the different methods professionals use to stay current with skills, knowledge, ideas, and concepts in their field. Engaging in CPD not only enhances your expertise but also opens up new career opportunities, showcasing your proactive commitment to continuous learning.
What does it mean to be Accredited?
CPD accreditation is the official recognition and approval of a Continuing Professional Development activity. When a CPD program is accredited, it signifies that the program meets specific quality standards and criteria established by the accrediting body.
Accreditation guarantees that the CPD program offers valuable and relevant learning experiences, that are analyzed and vetted by education experts, assuring a trusted standard of quality. You can earn CPD Certification with Our Professional Place Branding Courses.
The Place Brand Academy works with
for course accreditation - the fastest growing, multi- award winning accreditation body in the UK.
Is CPD Recognised Globally?

Yes, CPD is acknowledged globally by employers, professional organizations, and educational institutions. While no international universal standard for CPD currently exists, it is increasingly becoming a respected and sought-after framework for lifelong learning, and it is respected by such associations as the Chartered Institute of Marketing (CIM) and the Institute of Data and Marketing (IDM).
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In some countries, CPD may go by different names or terminology (CPE or Continuing Professional Education in the US), but the underlying concept remains the same.
Recognizing the need for many industries to support their employees attending ongoing training and development in nearly all professions, UK universities are beginning to offer CPD courses as a separate offer from undergraduate and post-graduate degrees.
Soon, this will become a more globally recognized concept, as both employers and potential learners look for high-quality, trusted training and development courses and services to fulfill their CPD goals.
The Place Brand Academy is the only education provider that offers you a Pathway to Certified Place Branding Expertise.
1
Accessibility
The CPD Group emphasises the significance of making activities accessible to all learners and courses are thoroughly evaluated based on their ability to consider the diverse needs of learners with disabilities or potential challenges that could impact the learning experience.
2
Content
The CPD Group Compliance Team reviews the teaching content to ensure that the information is accurate, relevant, and current, and that credible and trustworthy sources are used and referenced.
Creative
3
The course is evaluated on how well content is delivered and whether it keeps learners engaged, specifically through the use of diverse delivery methods such as videos, group discussions, and handouts.
4
Ensuring the training materials are relevant to the subject and that handouts match the content delivered in the session, flows smoothly and aligns with what is promised.
Relevant
Eligibility
5
To ensure that students are adequately prepared for the Course, CPD looks for prerequisites and eligibility criteria, if applicable.
Details
6
The Accreditation and Compliance Team meticulously reviews course activity to ensure accuracy, clarity, and adherence to professional writing standards.
7
The Accreditation and Compliance Team verifies that the content is genuinely and legitimately produced, including references and any necessary permissions.
Intellectual Property
Tested
8
Evaluating assessment as a learning consolidation tool means CPD courses can analyse learners' results and identify challenges or patterns to adjust the delivery method and monitor progress.
Expertise
9
The CPG Group Accreditation Team verifies that course providers hold the appropriate knowledge, skills and credentials to deliver the learning effectively.